Can I franchise it in Vietnam? · burgers
Can you franchise Burger King in Vietnam?
Short answer · Not open to individual franchisees
No. Burger King Vietnam is run by one master franchisee and the network is shrinking: it left Hanoi in 2026. There is no public route for individuals.
Source: The Investor (8 Apr 2026) · Inside Retail Asia (9 Apr 2026)Burger King in Vietnam: the facts
- Who runs itImex Pan Pacific Group (IPPG), through Blue Kite Food & Beverage Services, master franchisee since 2012. The brand is owned by Restaurant Brands International.Source: The Investor (8 Apr 2026) · Inside Retail Asia (9 Apr 2026)
- In Vietnam since2012.Source: The Investor (8 Apr 2026)
- Stores3–4 in Ho Chi Minh City, plus airport outlets (as of April 2026). Sources differ: The Investor reports four; Inside Retail three plus airport outlets. None remain in Hanoi.Source: The Investor (8 Apr 2026) · Inside Retail Asia (9 Apr 2026)
- What we found uniqueBurger King planned 60 Vietnamese stores in five years; it peaked at 16 in 2016 and by April 2026 had left Hanoi entirely.Source: Inside Retail Asia (9 Apr 2026) · The Investor (8 Apr 2026)
- Published terms (United States, home market)US franchise fee US$50,000 per restaurant for 20 years; royalty 4.5% and advertising 4.5% of monthly sales; minimum net worth US$1 million and liquid assets US$500,000.Source: Burger King franchising, franchise fee (9 Oct 2026)
Timeline in Vietnam
- 2012Launch with a plan for 60 stores in five years.Source: Inside Retail Asia (9 Apr 2026)
- 2016Network peaks at 16 stores.Source: Inside Retail Asia (9 Apr 2026)
- Apr 2026All Hanoi outlets close.Source: The Investor (8 Apr 2026)
What to do instead
Most famous brands in Vietnam are run by one company that holds the national rights, so individuals cannot buy a unit. If you want a burgers business, look at brands that are actively seeking partners in Vietnam.
The brands below have told franchising.vn they are seeking partners in Vietnam. Their listing is their own statement, not a recommendation, and is unrelated to anything published about Burger King here.
Vapiano
5 Star ingredients – 3 Star prices
Seeking partners · MalaysiaMarrybrown
Crispy juicy chicken, burgers and local delicacies
Seeking partners · United StatesSlim Chickens
Chicken tenders, sandwiches, wraps, 17 dipping sauces
Seeking partners · Saudi ArabiaKUDU
A Taste You Can See
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Frequently asked questions
Can I buy a Burger King franchise in Vietnam?
No. Burger King Vietnam is run by one master franchisee and the network is shrinking: it left Hanoi in 2026. There is no public route for individuals.
Who operates Burger King in Vietnam?
Imex Pan Pacific Group (IPPG), through Blue Kite Food & Beverage Services, master franchisee since 2012. The brand is owned by Restaurant Brands International.
How much does a Burger King franchise cost?
US franchise fee US$50,000 per restaurant for 20 years; royalty 4.5% and advertising 4.5% of monthly sales; minimum net worth US$1 million and liquid assets US$500,000. (United States, home market).
Sources
- The Investor, 8 Apr 2026
- Inside Retail Asia, 9 Apr 2026
- Burger King franchising, franchise fee, 9 Oct 2026
Burger King is a trademark of its owner. vietnamfranchise.net is not affiliated with Burger King or its operator in Vietnam. Found an error? It will be logged on our corrections page.